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What Do Placenta Encapsulators Do?

Placenta Encapsulators use several methods to turn the hormones, trace elements, stem cells, vitamins, and other placental nutrients into gentle maternal supplements. Placental remedies are part of the abundant provision of nature to support the vital and blissful state of bonding between mother and child; it supports postpartum energy, rejuvenation, and therapeutic rest.

Is Placenta Encapsulation Certification Right For You?

Strategically investing into families at birth is how we’ve been called to restore our culture. We believe the first bond between mother and child is a connection that can grow to heal and restore every other area of disconnection in our world.

Placenta encapsulation is a meaningful, flexible career where you can serve at the time of birth, without the demands of being an ‘on-call’ birth professional. It’s a great foundation for future expansion into additional service offerings. 


Fully Resourced,

Fully Supported

Director Ashley Houchin is passionate about supporting aspiring encapsulators with detailed information needed to professionally answer all your client’s ‘why’ questions, the media, social, finance, and business training to have your business thriving from day one, and the communal support you need for sustained service. 


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Discover How Quickly You Can Become A Confident & Thriving Placenta Encapsulator

Compare the program to other certification options & read real student reviews here:

A Brilliant Birth Academy Education Will Certify Your Calling & Transform Your Passion For Birth Into A Meaningful Career As A Placenta Encapsulator.


Frequently Asked Questions

How Much Does The Certification Cost?

Normal course pricing is $497.00 but for a limited time we’re offering a discounted offer– it still comes with our 30-day money back guarantee. Building your birth business with us will be better, faster, and more affordable than doing it alone. We’ve spent thousands on our ‘done-for-you swipe files’ that include valuable assets like professionally composed legal waivers, dozens of marketing material design files, and lots more. We want to support you while you do your best, deepest, creative work to make a business that looks and feels like you—something that makes you proud to talk about.

Within the Placenta Encapsulation Course, the placenta-specific material is 12 modules with 75 videos ranging from 10-minute tutorials to hour-long master classes. 
The placenta portion of the course is estimated to be 30 hours; if you engage with the whole business, marketing, and mindset suite, the whole course is closer to 50 hours.
The course is estimated to be finished in 5-6 weeks if you do 5 hours per week. There are 30-50 hours of courses plus assignments. Most of our students have full schedules with families and jobs. Our timeline may stretch you, but will still be manageable with real-life responsibilities.

More than half of your time will be spent producing work to launch your birth business. No lame book reports or endless paperwork here! The Launch Your Business Modules are practical, project-based assignments and personal challenges that are interwoven through-out the course. A typical lesson might include a 10-minute video on a business strategy that ends with a curated assignment that will get you systematically building the business assets you need to go live. You’ll be acting immediately on new insights instead of thinking “oh, I remember that presentation on how to process credit card payments for my clients…but none of the specifics…how do I do that” …six months later (while you’re still not making money…). These courses are organized around action, around finishing, around sharing your work and learning from that experience. 

How long will it take you to finish? The fastest anyone’s done it is three weeks. The average length is hard to calculate but it’s about 12 weeks. We care about our course completion rates; that’s because we’re not selling online programs–we are trying welcome every newborn into a world that feels like love. Practically, that means the Academy is designed to accelerate you through certification and into sustainable service.

  1. Submit proof of a current food handler’s certification and a current blood-borne pathogens certification (if this is required in your country; it is in the US, Australia, the UK and a few other nations that have similar programs).
  2. View at least 80% of the course material (which means you view most of the videos, most of the way through).
  3. Your certification assignment requirement includes turning in all the written content for the first customer journey we design together. No pointless assignments here– we’ll be journeying with you to produce what you need to take your first client. 
  4. Sit for our 50-question multiple choice examination with a passing score of 70% 
  • Lifetime access to the Brilliant Birth Academy Placenta Encapsulation Certification online course. You get permanent access with no limitation dates.  
  • Lifetime Certification: once you earn your cert we’re don’t do required yearly fees. Our continuing ed programs are voluntary, awesome, and free.
  • Epic Bonuses including courses like Finishers Formula, Brilliant Branding, Premium Done-For-You Marketing Materials, legal/contract swipe files, social media assets and more.
  • Membership in the Brilliant Birth Professional Online Communitywhere you’ll connect with others making the same strides as community leaders and business owners.
  • Rapid response times and detailed attention on all your comments and questions so you never feel stuck waiting. 
  • A 40% off Brilliant Insider Coupon Code to use on ALL future course purchases with us. 
  • An Ongoing Relationship with your training institution where we seek to add value and opportunities to you long term.

Despite other institution’s claims that preparing the placenta in clients’ homes is safer, no variation of blood borne pathogen transmission has been observed between institutions that require a client based preparation site vs other locations with over 30 years of time for that differentiation to emerge.

Placenta Encapsulation is one of many occupations that carries a risk of blood exposure. Tattooists, piercers, health-care workers, first-responders etc have the same risks. None of these other professions require services to only be rendered in the client’s home. The reason no other service-based occupations with a high risk of blood exposure require you to provide your own tools, or require services to be performed in the clients home is because with proper sanitation protocols and safety precautions, it is completely unnecessary. 

Institutional infringements on encapsulator’s preparation preference significantly diminishes their profit margins due to increased costs. Additionally, many clients do not want the placenta prepared in their space and will not choose providers who are bound by their training institution to only offer services in the client’s home.

Brilliant Birth Academy is in alignment with all other service-based occupations with a high risk of blood exposure; none of which require you to provide your own tools for services rendered, and none of which require services to be performed in the clients home. These actions are unnecessary, costly to practitioners, and a frequent infringement on parental preference. The claims that these protocols make placenta encapsulation safer are unfounded. 

We have confidence in our placenta workers and the mothers they serve to come to their own informed decision on a preparation location and do not believe this decision requires institutional interference. We do advise encapsulators to comply with all local laws. 

Now! Simply use the blue sections on this webpage to select your purchase option for a 30 day, money back guaranteed instant access, or if you have questions, please reach out to us at

An in-person training is valuable when the hands on demonstration is important to you. What most encapsulators find is that the preparation process is straight-forward and very similar to familiar cooking skills. Besides, the instructions for prep are already online. What’s more important are the professional tools and trainings on the real-world challenges you’ll face as an encapsulator. For example, what if a hospital didn’t have a placenta release policy in your area or said they will NOT release it to you–do you know your client’s legal rights? What if the child has a rare genetic disorder– can you still encapsulate? If the mother asks if she can consume the placenta and gives you the name of a prescription she’s on– would you know how to look up that information and give her a real answer? How do you handle things emotionally and business-wise when the placenta is unsuitable for consumption? We had so many encapsulators come to us for re-certification after finding their in person training left them inadequately resourced for their professional needs that we created a special pricing re-cert program to meet the gap in needs. 

Our Common Core courses are personal and practical. We believe your family is just as important as the ones you’re serving, and that’s why we’ve included lifestyle design strategies.

Our innovative and life-changing courses are built to accelerate you into your own dynamic well-being first, and to carry that to the families you serve. We think it matters, not just what you know, but who you are; so our neuroscience-based emotional skills training will equip you to exude a calm and joyous presence while serving in the sacred birth space.

Birth is high-stakes and showing up with consistent excellence in the face of challenges mastery of multiple skills. The courses will demystify what it takes to really be successful and how to build an exceptional foundation in your everyday life that can sustain the cost of really going for your dreams.

To start with, we’re going to clear the clutter in your workspace, your calendar, and your mindset, and we’re going to journey together toward creating a life and a business that you love. You’ll probably get excited, doubt whether the method will work for you, think it’s the dumbest idea ever, think it’s the best idea ever, think you only want to do the part that fits with your personality, realize you actually need to do the other part that you threw away, and come out at the end totally different and exactly true to who you always were. Best part: the course is long enough for you to develop new habits within a community of people who are also upgrading in a serious way so the results last.

You’ll master the skills you need to serve well during birth, but they’ll also prove invaluable as you tackle dream after dream. For many students becoming a birthworker is a first, powerful step toward a life of higher contribution and success.

“It’s rare to find a course accessible online and yet moves you to create actual change in actionable steps in just the first 10 minutes of listening.

I have never felt so inspired to uncover and work through my goals as I did with these business courses. There were multiple ah-ha movements that completely shifted the way I think about my business and the way I relate to being a birth worker. I am empowered to make changes in my professional and personal life that reflect who I am at the deepest level; this course without a doubt changed the trajectory of my year.”  -Tiffany A. 

Read More Student Reviews

The magic of our program isn’t secret content; it’s the dozen ways we’ve built-in to be with you in the process, and to hold you accountable—to yourself and the vision we uncover together.

You’ll Discover:

The secret to understanding dosage guidelines. This will be vital to your reputation. Plus the exact questions to ask that will ensure you have to get all the information you need for best recommendations.

How to be articulate and confident explaining the science behind the results of your offerings so you can nail those ‘closing the deal’ conversations & feel at peace charging for your valuable service. BONUS Use our done-for-you scripts to best communicate the value of the services you offer.

The single most transformative potential of the medicinally-used placenta. And why no other schools are teaching this simple, specific medicinal application.

The surprisingly easy, mindset shift you need to be completely natural, easy, and free when talk about (and asking for) money.

The number one reason clients ask for a refund and ways to reduce this from happening.

How to help clients feel confident and comfortable within five minutes at your first meeting. We’ll give you advanced training to create excellent rapport.

Plus: Get multi-media marketing materials, done-for you client scripts, legal contracts, and other valuable professional assets.

the placenta

Ashley Houchin Course Director

Discover Our Exceptional Business Trainings

When it’s time to move from student mode to action mode, we’re here for you! You’ll be building a business for yourself, but never by yourself. Learn our step by step process for mentally and practically preparing to  serve your very first client. Get simple check-lists, confidence-boosting scripts, done-for-you assets, and a proven system to get you launched as a confident placenta encapsulator.

Student Testimony: “This course was much more in depth in the A&P, dosage, contraindications, and client experience than my previous training. I liked that the course went through each hormone and vitamin and explained how that would affect the mother during consumption. The combination of slides and videos reached all types of learners. I appreciated all the business information as well. I have had my business for a few years now as a postpartum doula, but there still some things that I learned and will apply.”

Our Encapsulation Business Training Includes A Proven Facebook Ads Training System! This system will enable you to easily turn your ad spending budget up when you’re seeking more families to serve, and back down once your coaching calendar is full. The truth is, Facebook makes it easy to waste money on ads that aren’t properly set up and would never convert. This step-by-step training shows how to set up the system properly so you can finally experience an effective ad spend. Let us guide you through tech installation, common pitfalls to avoid, plus our insider secrets for how to turn your ad spend into perfectly aligned, paying clients for your birth business. 

Kind Words From Our Students:

Discover Everything You Need

To Become Everything You Want To Be


Transform into an articulate, successful, industry leader. Our course has been re-imagined from the ground up to honor your deepest callings and transform you into an expert on birth.


Re-imagine what’s possible within a real community on the same trajectory of growth as you are. Join the movement and discover how easy it is to up-level when you’re with friends.


Discover the thrill of committing to a life that requires you to be your most dynamic self. Become everything you can be to serve each birth with the excellence it deserves.


You’ll be in business for yourself, but never by yourself. We give world-class support as a part of our vision to develop world-class birthworkers. Get the guidance you need to flourish.

Start the course now for free, plus get the catalog with detailed class descriptions.